EDDM Full-service (High Volume Products)
Introducing our comprehensive EDDM (Every Door Direct Mail) service, designed to simplify your mailing process. With this full-service product, we handle everything for you. We print your cards, bundle them, complete all necessary documentation, and deliver them directly to the Post Office, including the postage fee. All you need to provide is your artwork.
EDDM is an excellent tool for reaching local markets without the need for a mailing list. You can choose from a variety of card sizes and select mailing routes within a zip code. The USPS will deliver your mail piece to every residence or business on the chosen route, or to residences only, based on your preference.
Advantages of EDDM
- Cost-effective compared to first-class or standard-class mailing.
- No need for a mailing list.
Disadvantages of EDDM
- Not a targeted mailing option, as it delivers to every address on a route.
- Not suitable for highly personalized mailings since EDDM pieces do not include recipient names and addresses.
- EDDM mail is not traceable; once delivered to USPS, the mail cannot be tracked like first-class or standard-class mail.
EDDM is ideal for reaching entire communities with a local product or service. For targeted or personalized mailing needs, consider our letter printing products.
Artwork
Upload a single PDF file with 2 pages, one page for the front and one page for the back. Please see the correct template for your size to make sure you leave blank the correct areas for addressing, postage indicia, and USPS barcoding.
- File format: We only accept PDF file format.
- Bleed/Edge to Edge Printing: All brochures regardless of size require a 1/16" bleed on all 4 sides. See more.
- Safety zone: We highly recommend having at least a 1/4" clear area on all four sides and placing all text at least 1/4" away from all edges.
- Fonts: Make sure all fonts have been outlined in your artwork so they don't change on the final print. See more.
- Color setting: Your files must be created in CMYK format; we print in CMYK ONLY. Make sure you set up your artwork or convert to CMYK format before uploading files, this will enable you to view the best color representation on your final printed piece. See more.
- Resolution: To have high-quality print, your photos and graphics should have at least a 300 DPI. See more.
- Small borders: We highly discourage outer borders smaller than 1/8", see more. We cut several stacks of sheets at a time, the slightest imperfection in the cut with jobs with very thin borders becomes obvious and can appear incorrect on final piece.
- Rich black ink: If you'd like your final printed piece to have the deepest black color, use the following formula: C=60, M=40, Y=40, K=100. If you leave K=100 it will still be black but not as deep. See more.
FAQs
Every Door Direct Mail (EDDM) is a mailing service provided by the United States Postal Service (USPS) that allows businesses to send promotional mail to every address in a specific geographic area without needing a mailing list. It's an effective way to reach potential customers in a targeted region.
Full-Service EDDM simplifies the process by handling everything for you. This includes printing, bundling, completing the required USPS paperwork, and delivering your mail to the local post office for distribution. It's a turnkey solution that ensures your marketing campaign is executed smoothly.
Using Full-Service EDDM offers several benefits, including the largest cost savings on postage, no need for a mailing list, targeted geographic reach, and the convenience of having all aspects of your direct mail campaign managed by professionals. This allows you to focus on your business while we handle the logistics.
Yes, one of the key advantages of EDDM is the ability to target specific areas or neighborhoods. You can select postal routes based on demographics, business areas, or residential regions to ensure your mail reaches the right audience. You can start the process of choosing the neighborhoods that you want to mail to by using this USPS EDDM mapping tool.
A wide range of businesses can benefit from EDDM, including restaurants, retail stores, real estate agencies, healthcare providers, service businesses, and more. Any business looking to increase local visibility and attract new customers can effectively use EDDM for their marketing efforts.