EDDM Full-service (High Volume Products)
Introducing our comprehensive EDDM (Every Door Direct Mail) service, designed to simplify your mailing process. With this full-service product, we handle everything for you. We print your cards, bundle them, complete all necessary documentation, and deliver them directly to the Post Office, including the postage fee. All you need to provide is your artwork.
EDDM is an excellent tool for reaching local markets without the need for a mailing list. You can choose from a variety of card sizes and select mailing routes within a zip code. The USPS will deliver your mail piece to every residence or business on the chosen route, or to residences only, based on your preference.
Advantages of EDDM
- Cost-effective compared to first-class or standard-class mailing.
- No need for a mailing list.
Disadvantages of EDDM
- Not a targeted mailing option, as it delivers to every address on a route.
- Not suitable for highly personalized mailings since EDDM pieces do not include recipient names and addresses.
- EDDM mail is not traceable; once delivered to USPS, the mail cannot be tracked like first-class or standard-class mail.
EDDM is ideal for reaching entire communities with a local product or service. For targeted or personalized mailing needs, consider our letter printing products.
Artwork
Upload a single PDF file with 2 pages, one page for the front and one page for the back. Please see the correct template for your size to make sure you leave blank the correct areas for addressing, postage indicia, and USPS barcoding.
- File format: We only accept PDF file format.
- Bleed/Edge to Edge Printing: All brochures regardless of size require a 1/16" bleed on all 4 sides. See more.
- Safety zone: We highly recommend having at least a 1/4" clear area on all four sides and placing all text at least 1/4" away from all edges.
- Fonts: Make sure all fonts have been outlined in your artwork so they don't change on the final print. See more.
- Color setting: Your files must be created in CMYK format; we print in CMYK ONLY. Make sure you set up your artwork or convert to CMYK format before uploading files, this will enable you to view the best color representation on your final printed piece. See more.
- Resolution: To have high-quality print, your photos and graphics should have at least a 300 DPI. See more.
- Small borders: We highly discourage outer borders smaller than 1/8", see more. We cut several stacks of sheets at a time, the slightest imperfection in the cut with jobs with very thin borders becomes obvious and can appear incorrect on final piece.
- Rich black ink: If you'd like your final printed piece to have the deepest black color, use the following formula: C=60, M=40, Y=40, K=100. If you leave K=100 it will still be black but not as deep. See more.
Templates
FAQs
EDDM (Every Door Direct Mail) is a discounted mailing service offered by the U.S. Post Office for Targeted Advertising. Our Full Service EDDM product means that we handle everything for you, from helping you choose the right USPS carrier routes to printing and bundling your postcards and dropping them off at the post office. With iti Direct Mail’s Full Service EDDM you save money on postage and labor costs. EDDM postage rate is $0.34 each versus Standard Presort bulk postage rate at $0.445 each. This cost savings will enable you to reach a greater sized audience or mail more often to the same neighborhoods. EDDM mailing enables you to create brand awareness at an affordable cost and is great for new or existing local businesses. There are nine different sized EDDM Postcard mailers ranging in size from 4.5x12 up to 9x12. All of the postcards are printed on a high quality thick cardstock giving them an impressive look and is sufficient to withstand mail handling by the post office’s mail carrier.
EDDM is ideal for local businesses that want to reach specific neighborhoods without needing a mailing list. If you're a restaurant, home services provider, dental office, gym, real estate agent, or any business that serves a specific area, EDDM helps you blanket your message to every home or business in your chosen zip codes. It’s a simple and cost-effective way to build awareness and generate local traffic.
Full-Service EDDM simplifies the process by handling everything for you. This includes printing, bundling, completing the required USPS paperwork, and delivering your mail to the local post office for distribution. It's a turnkey solution that ensures your marketing campaign is executed smoothly.
Yes, absolutely. One of the great features of EDDM is that you can target specific zip codes and postal routes. We’ll help you select routes based on your goals, whether that’s reaching a certain income level, residential area, or business zone. With our tools and guidance, you can focus your campaign where it matters most without overspending.
Using Full-Service EDDM offers several benefits, including the largest cost savings on postage, no need for a mailing list, targeted geographic reach, and the convenience of having all aspects of your direct mail campaign managed by professionals. This allows you to focus on your business while we handle the logistics.
A wide range of businesses can benefit from EDDM, including restaurants, retail stores, real estate agencies, healthcare providers, service businesses, and more. Any business looking to increase local visibility and attract new customers can effectively use EDDM for their marketing efforts.
No, we take care of that for you. As part of our Full Service EDDM, we use our own USPS mailing permit, handle all the bundling, and complete the required postal forms. You don’t need to worry about permits, paperwork, or learning how to prepare EDDM bundles. We handle every step so your mail goes out smoothly and on time.
Yes, USPS requires a minimum of 200 pieces per order for EDDM, and we generally recommend mailing to at least one full carrier route. That usually means a minimum of 250–300 postcards, depending on the area. Don’t worry if you’re not sure how much to send, we’ll help you figure out the best size and scope for your campaign based on your goals and budget.
Typically, your postcards are printed, bundled, and delivered to the post office within 3 to 4 business days from when you approve the final design. If you’re in a hurry or have a deadline to meet, let us know, we offer expedited options and will do everything we can to get your postcards mailed out fast without sacrificing quality. EDDM postcards are delivered by the U.S. Post Office within 7 to 15 days after we drop them off at the local post office.